How TRG Screen convinces its enterprise clients with demo videos
Client Overview
TRG Screen is a B2B SaaS company specializing in enterprise subscription management solutions for large-scale clients. Their software helps businesses effectively manage and optimize their subscription services, ensuring cost efficiency and compliance with licensing agreements. TRG Screen sought to improve the clarity and accessibility of their product offering to potential clients visiting their website.
Solution
Leveraging state-of-the-art and production techniques, Orama collaborated with the TRG Screen and its agency to deliver a range of content corresponding to TRG Screen products that live either on the website, or the company’s YouTube channel.
Challenge
TRG Screen faced the challenge of effectively communicating the value proposition and functionality of their subscription management software to website visitors. While their product was robust and feature-rich, potential clients often struggled to grasp its full capabilities solely through written descriptions and static images. TRG Screen needed a solution to better showcase their software's capabilities and demonstrate its benefits in a clear and engaging manner.