“Finance, suitably configured for the future,
can be the strongest force for achieving greater goals.”
Robert J. Shiller - Nober Prize Laureate
THE CHALLENGE
Institutional Solutions
Need Human Content
Your products are institutional grade; secure, compliant, robust. But your clients are humans.
80% of the enterprise customer journey does not involve any sales intervention, content is essential
Yet most content in this space is not built for human attention, leaving your expertise invisible.
THE SOLUTION
Turning Expertise into Narratives
Enterprise sales in finance is about familiarity—not persuasion.
Context
Everything begins with a pulse on the ground. We monitor the institutional zeitgeist—from macro shifts to news cycles—to translate your expertise into a strategic framework.
We map the stakeholders and their decision patterns, to ensure every piece of content is defensible and anchored in the buyer's reality, not just intuition.
°1
Production
Where tactical boldness meets a tailored solution. We borrow from documentary frameworks and the formats that actually hold attention to cement your market thesis.
We blend cinema-grade optics with investment management knowledge.
Every cut, every frame, and every narrative arc is engineered to hold the focus of an elite audience.
Compliant, not corporate.
°2
Activation
We bridge the gap between "thought leadership" and XXXX by integrating high-authority assets directly into the sales workflow.
We provide tactical scoring and activation guides to bring the content to life.
The salesperson no longer carries the entire narrative and emotional burden; they arrive in an environment where trust has already been built.
Content becomes a Sales Weapon.
°3
How it works:
Trusted by:
OUHOW WE HELP
From Insight
to Impact
Through video and podcast interviews with your thought leaders, we create impactful content aimed for the buying committee, providing the human context required to sell complex solutions.
Our methodology is designed to be low-friction and compliance-ready, acting as a force multiplier for your existing articles and events rather than a replacement.
Thought Leadership Pilot
A surgical application of our process to your existing intellectual property.
We take your current insights and re-engineer them into high-impact video and audio segments.
This serves as a diagnostic proof of concept, you visualise the difference between content that exists and content that works.
2-3 weeks
3-5 content pieces
From £500
Enterprise Sales Content Program
A dedicated unit for high-value deal cycles.
We produce targeted video interviews and strategic dossiers calibrated for specific stakeholders in precise deals.
By aligning the personal authority of your executives with the specific KPIs of the C-suite, we provide the trust that needs to exist before the buying committee signs off.
4-6 weeks
Over 20 content pieces
From £3500
Brand Podcast
We design the architecture, creative elements and technical systems required to launch your own media platform.
From series structuring to team training, the objective is total autonomy.
You own the platform, the insights, and the relationship with your audience, supported by a workflow that minimizes the tax on your internal resources.
Ongoing
From £150 per episode (plus onboarding fee)
MEDIA
Built-In Distribution
Orama operates its own editorial networks — giving clients direct access to an audience of institutional decision-makers, already built, in the exact sector they're trying to reach.
As seen in:
Investology
Investment Management Intelligence: Conversations with founders, academics, and strategists reshaping how capital is deployed, managed, and optimized.
Podcast
Over 100K downloads
Newsletter
1000+ Investment Management Professionals
Podcast - Newsletter - LinkedIn - YouTube
Investorama
Decoding the technical infrastructure of elite finance for the people who build and buy it.
YouTube
Over 5 million views
20k+ subscribers
Course
1000+ students
ABOUT US
Our Story
Winning in enterprise sales—navigating complex procurement cycles, driving institutional adoption requires narratives built for human decision-makers, not algorithms.
With Nurhak's mastery of visual storytelling and George's institutional background, Orama creates human-grade content that helps experts build the authority needed to close institutional deals.
George is the founder of Orama, where he combines his background in financial markets, institutional sales, and media. He enjoys translating technical expertise into impactful storytelling, helping professionals transform complex knowledge into authority.
Nurhak is a highly experienced Director of Photography and Editor. He is passionate about storytelling and committed to continuously refining his craft by exploring innovative production techniques and staying up to date with evolving technologies and industry tools.