Cartier le Style et l’Histoire: video series


Cartier the world’s finest French jeweller commissioned a film series to support their exhibition: Le Style et L’Histoire (Cartier: Style and History) held at the Grand Palais in Paris.
Orama produced a sequence of style videos for this prestigious event. In partnership with the leading editorial voice on high-end jewellery and watches, The Jewellery Editor, Orama worked with acclaimed director Carlos Dittborn to capture the footage in three different stories that encapsulated the essence of the exhibition: The Design Genius, Cartier and Royalty, Love and Cartier.

Results:

  • Over 10,000 organic views in the first month
  • 98% positive engagement
  • High Click-Through-Rate of 2.85% on the links between videos

Locations: Paris, France
 
Behind the scenes: Cartier le Style et l’Histoire

TYPE

Luxury

CLIENT

Cartier Exhibition, Le Grand Palais, Paris
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