Sussex thrives in National Restaurant Awards

July 2, 2015 in Gastronomy

Sussex restaurants have done incredibly well at the National Restaurant Awards 2015. Given the vibrant dining scene in Brighton and the surrounding areas this success was not a surprise. As leaders in gastronomic films at Orama we were curious to see how many of the restaurants that we filmed in Sussex would make it to […]

Embedding Facebook Videos in a website

May 26, 2015 in Gastronomy

We are experimenting with various ways of doing it as simply pasting the code provided by Facebook in our WordPress CMS doesn’t work. One way that does work is via EMBEDLY – see below one of the videos done by Orama featuring Ian Scaramuzza from Restaurant Hibiscus.

Facebook and the rise of Native Video – Social video news #19

March 24, 2015 in Events, Lifestyle, Technology, Video Analysis

Native video simply means uploading directly instead of posting a link – a small change but the results are spectacular. We heard about the changes from Facebook’s Vanessa Bakewell (@vanessasr) that things were changing. Instagram and native video offers great opportunities on Facebook #smwentertainment via @vanessasr — Orama.tv (@officialorama) September 24, 2014 The power of […]

Airbnb: Video Marketing Done Right

March 20, 2015 in Consumer, Events, Video Analysis

Blast from the Past: Video Campaigns that really worked AirBnB is a booming global network of accommodation offered by local people all over the world. The company has recently registered its 5,000,000th bookings since it began in 2008, and uses photos and reviews to build a page inspired by social networking sites and ebay. The steady […]

Dollar Shave Club viral video – the Script

March 3, 2015 in Case Studies, Consumer, Video Analysis, Viral videos

We love the Dollar Shave campaign so much here at Orama that we decided to re-write the script. You can also read the video analysis in the previous post. DollarShaveClub.com –Their Blades Are F***ing Great [Mike is sat at office table. Close-up shot of head and shoulders. Suspicious amount of children toys are hung up […]

Fine Food Films for The Chilli Pickle in Brighton

February 27, 2015 in Case Studies, Gastronomy

As the 26th February was National Chilli Day we are celebrating by sharing two films we made for Brighton’s Award Winning Indian restaurant The Chilli Pickle. The owners and founders, Alun and Dawn Sperring shared with us their inspirations and their passion for Indian food which drove them to develop The Chilli Pickle into one […]

The Psychology behind watching fine dining films

February 23, 2015 in Consumer, Events, Gastronomy

In our quest to make gastronomic content more watchable and engaging, we have looked at the statistics for 613 videos on YouTube featuring fine dining restaurants. In this first blog about our findings we explore the following criteria: Type of dish Michelin stars Number of dishes in the video Main or dessert? | Create infographics […]

Dollar Shave Club – Video Marketing Done Right

February 19, 2015 in Case Studies, Consumer, Events

Blast from the Past: Video Campaigns that really worked Right now, this viral video boasts nearly 17 million views (October 2014), 2 million of which were collected in its first 4 days and more importantly: it drew in customers – over 5,000 subscribers on the 1st day alone. Of course there is also a man […]

Food Filming for Major International at Westminster Kingsway

February 17, 2015 in Gastronomy

Today we were at Westminster Kingsway College filming some recipes for Major International, the leading provider of bases for professional chefs featuring Dennis Mwakulua. Dennis oversees major accounts for Compass Group and previous Compass Group Chef of the Year. He cooked two great recipes using the Major International bases: a delicious Caribbean Jerk chicken and a gorgeous Galloway […]

Social Video News #18

February 6, 2015 in Consumer, Events

Social Video News From Around The Web Our latest review of the top social video news: Facebook Vs. YouTube: Why It’s Like Comparing Apples to Oranges Kin Community – A Digital Entertainment Company of the Future Here Are 5 Underutilized Facebook Video Tactics You Probably Aren’t Using, But Should Why the Future of Content Marketing […]

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